Coming to the App Store, for iPhone

Loafsona

Snap a selfie, meet your loaf.

Loafsona is a silly camera app. Point it at a friend, your grandma, the dog or a sandwich, and it tells you what bread they are, with a warm, funny reading of their bread personality and a card made for sharing. The bread is drawn at random and never from how anyone looks, so nobody's face is being judged, only their loaf.

Loafsona's result screen: Grandma June is Ciabatta, an everyday bread, with the tagline 'Full of holes, and every one of them is on purpose' and a warm paragraph about her bread personality below a Share my bread button.
A reading, from the app in development.

Scanning is free, and so is sharing

You can scan as many faces, and as many sandwiches, as you like without paying a thing, and there are no ads:

The Whole Loaf

The paid breads are for anyone who wants to meet the whole bakery.

Bread packs

Everything, Once

Pricing

These are the prices we plan to launch at, in US dollars; the App Store shows the final price in your own currency before you buy, and that's the one that counts. Each one is a one-time purchase, and there's no subscription.

Loafsona The Whole Loaf, planned launch prices
PlanPrice
One-time purchase$2.99
Loafsona Bread packs, planned launch prices
PlanPrice
One-time purchase$0.99
Loafsona Everything, Once, planned launch prices
PlanPrice
One-time purchase$4.99

Loafsona mentions the bakery at most once a session and never on your first reading, and whenever it does, you can keep scanning for free.

How it picks your bread

At random. The camera only checks whether there's a face in the picture, so that a person gets a person's bread and a sandwich gets a joke of its own. It never looks at what a face is like: not skin, hair, age or anything else. Type the same name with the same vibe-check answers and you'll get the same bread again.

Your photos

There's no account, no ads and no tracking. Your photo is checked on your iPhone, never uploaded, and deleted when you take the next one, and your Bread Box stays on your phone as well. A photo only leaves your phone if you put it on a share card and send the card yourself. The privacy policy has the details.